Design Day proves a big hit on its UK tour


During June and July, Hager was up and down the country visiting customers, stockists and wholesalers to promote the features and benefits of our range of consumer units.

Our Design range of consumer units has been built for installers and end users alike. Our solutions range from the functional Design 10, the enhanced Design 30 and the stylish Design 50. With dual and flush options also available in some of our range, our boards are ideal for today’s varied applications.

From Edinburgh to Jersey, and in blistering heat to torrential downpours, our colleagues scaled the British Isles to show how our customers can benefit from our Design range of consumer units.

Buffets, hot pies and mouth-watering BBQ’s were just some of the treats on offer when customers arrived at their local Design Day.

Those who purchased one of our boards on the day received a free gift, and also had the chance to enter our competition to win a VIP trip to the British Superbike Championship race in Assen, Netherlands.

During the tour, customers shared their views on how impressed they were with the style and ease of installation that our Design range of consumer units has brought to their projects.

Customers have also been sharing their visits on social media, using the hashtag #DesignDay. Over a million users on Twitter have viewed our Design Day content, which reflects the success of this campaign.

Graham Pavitt, Sales Engineer for Hager, found Design Day to be a rewarding experience “During the last two months, it has been great to meet and introduce new customers to the Hager family and catch up with our existing friends. At every event, customers have been positive about our Design range of consumer units and this has further reinforced the strong relationship with our customers, whether they’re contractors, end users or stockists, assists us to create trusted and reliable solutions.”

Ian Smith, Marketing Manager for Hager, is delighted with the success of the campaign “When we created the idea for Design Day, not only did we want show the benefits of our consumer units, but we wanted to enhance the relationships with our customers and understand more of their hopes and challenges. I’m very pleased with how Design Day has been received, the key learning we have taken away and the great feedback we have had from customers and colleagues alike.”

You can find out more about our varied range of Design consumer units here.